We just told you yesterday how excited we are about having Stefan Sagmeister speak at our conference, but hadn’t yet seen this news at the time. Flashforward cofounder Stewart McBride is on his mailing list and received this email yesterday [links added]:

Subject: Vom stefan

Hello everybody,

We flew out to the Grammies to Los Angeles on Saturday morning, checked many
of the brand new sites in the afternoon and picked up our Grammy nominee
tickets in the evening. The guy at the ticket window asked us what we are
nominated for,

I said: “Packaging”.

…

He just laughed!

Next day at the pre-telecast ceremony we were late, made it there just in
time to sit and listen to our category coming up, “..and the Grammy goes
to:

…Stefan Sagmeister for the Talking Heads, Once in a Lifetime“

Matthias and I go up, I have no speech, so I just tell the story of the
laughing pick-up-window guy. The audience thinks this is funny too, lots of
merriment all around.

And: We won a Grammy.

All evening long people shouted: Look, its the packaging guys, great
packaging, packaging guys.

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