Lynda Weinman interviews Mansour Raad, Andy Gup, and James Killick of Environmental System Research Institute (ESRI), the largest privately held Geographic Information System (GIS) software company in the world. They talk about why vectors make better maps, and how Flash, Flex, AJAX and Breeze turn cutting-edge software into a world-class user experience. ESRI will be exhibiting and presenting a Technology Showcase session, “Build Rich Internet Mapping Applications: Spatially Enabling the Next Generation Web,” at Flashforward2006 Seattle.

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