Flashforward Interview: Erik Falat
Thursday, March 16th, 2006Erik Falat from Likeminds presented a session titled Motion United at Flashforward2006 Seattle. Erik sent us this interview just as the conference was starting, and in the ensuing chaos we forgot to post it. Here it is now, and if it makes you wish you had seen his session, you can download his presentation notes (PDF).
Thanks again Erik!
Flashforward: Can you introduce yourself briefly?
Erik Falat: Picture a setting sun, the silhouette of a man on horseback sauntering off onto the tumbleweed highway of contemporary digital design… after nearly 10 years of interactive and motion graphic production experience, no one knows what to call him — sometimes genius, sometime huckster. Only you can decide for yourself so step right up…
FF: Tell us a bit about your session, and why people will want to attend.
EF: The session will explore how the thread of motion, how the simple transformation of sensory feedback and the way it conveys information connects and extends the disciplines of interactive, motion and industrial design. Big picture: look outside your discipline, think outside your medium — for either inspiration or technical knowhow. Killer work from heavy hitters deepPlay, Resfest and physical interactive designers will be shown for all to bear witness. Small picture: motion advice, how to use motion, how not to, tips on the applications, class kits and devices to be checking out. Â
FF: Are you using any new features of Flash 8 that you’d like to share?
EF: Type. Finally.Â
FF: What projects do you have in the pipeline?
EF: Converse.com.
FF: What inspires you these days?
EF: Come to my talk.
FF: Care to share what excites you about Flashforward or the Film Festival?
EF: The anticipation. It’s all about the anticipation.Â
FF: Any sessions that you’re looking forward to attending?
EF: Yes :) Hillman, Gabe Kean especially…
FF: Any parting words to encourage people to attend your session and/or the conference?
EF: Yes. This conference is what _you_ make it. It will only be as valuable to you as what you put into it. Don’t be shy. Talk to as many people as you can. Buy strangers a drink. Start an argument. And have fun!
* * * * *
Bio: Erik Falat has been developing interactive solutions in Portland, OR since 1996. Working for agencies such as deepPlay, Paris France, and Plazm Media, he has developed major online initiatives for Molson, Virgin, Adidas/Bonfire Snowboarding, Allied Works Architecture, Wieden + Kennedy Advertising, Allsteel Office, Wil Vinton, Nike, The Museum of Modern Art, and many others. Erik’s work has won numerous awards including a One Show Gold Pencil, several Flash® Film Festival awards, among others. Over the past 10 years his work has also been regularly featured in local and national publications, including books, newspapers, magazines, and digital periodicals, including Communication Arts Online. Erik is presently researching and developing full human-scale interactive systems, and speaking regularly around North America on the evolution of the interactive medium.



